In 2010, BASE Camp was born. Oak Park Education Foundation wanted to enable local families to “Build A Summer Education.” The summer camp program has grown dramatically in the last five years! 130 students signed up for camp that first summer in 2010 — now up to over 1,000 students in 2014! Leveraging their existing brand, Andersen developed a specific look for BASE Camp by utilizing black and white photography along with OPEF’s trademark green and black. Beautiful, minimalistic, silhouettes of simple age-appropriate profiles are used every year to create this very recognizable program!